How to attract media for nonprofits.  You need to tell your story! 

You must get the word out.  Authors and speakers do it.  Businesses do it.  Why not your organization?  After all, what good is a sundial in the shade?

Radio and Television

Shar McBee has been interviewed by over 100 television and radio personalities, including:

• Tom Brokaw
• Geraldo Rivera
• Regis Philbin

As a former CBS News reporter, Shar knows how to be an animated guest. As an expert author, Shar appeared on 31 radio talk shows in one week.

Public Radio and TV
Shar has been a one-hour guest for many public broadcasters including:

• KPFK in Los Angeles
• WFUV in New York City
• Minnesota Public Radio
• KCET-TV in California
• God Squad syndicated television show
• WJFF in New York
• and Mississippi Public Television

Newspapers
Print media has featured Shar in over 50 magazines and newspapers.

A Pulitzer Prize-Winning Newspaper
“What are the secrets to success? What makes a great leader? Why do some organizations thrive? Consultant Shar McBee came up with some compelling answers in her book.”

“The tycoons were bowled over (by McBee.) ‘Inspirational!’ ‘Instructional!’ were typical comments. One even said it made him totally rethink the structure of his staff.”

“Shar McBee doesn’t just own a business – she is a business…Now she is attracting attention from corporations interested in McBee’s theories on how to attract people to a cause.”

How to attract media for non-profits: 

Make it visual, exciting, and something the public would love to know. (‘We’re having a fundraiser’ won’t attract media.)